PROJECT
Seguridad Pública SJR
CHALLENGE
Improve the image of the Public Safety Secretariat of San Juan del Río, Querétaro.
Categories
- Balanced Scorecard
- Strategic planning
- Brand Identity
- Print Design
- Posters
- Police shields
- Uniforms
- Police cars
PROCESS
Based on the Balanced Scorecard and Strategic Planning, multiple internal and external communication elements were developed to support the improvement of SSP-SJR’s image.
ADmira Brand substantially supported us in improving the image of the unit.
